November 27 - 28, 2025
INTEX OSAKA
Seminar registration is available via My Page after completing your visitor registration.
Note: All seminars will be conducted in Japanese only. No interpretation services will be provided.
November 27
Seminar 1
Human Resource Development in MICE – Job Rotation and Creating a Flexible Work Environment –
Yasushi Fujita
Representative Director, Meetings & Events Sapporo-Hokkaido (Association)
President & CEO, Prepress Center Co., Ltd.
Seminar Topics
In today’s competitive job market, attracting and retaining young talent is more difficult than ever. Even with successful recruitment and training, high turnover can lead to significant losses. This seminar will introduce strategies for building systems that support individual career growth and foster high motivation in the workplace.
Seminar 2
MICE TECH –The Cutting Edge of MICE Technology, Visual and audio technology that excites visitors and MICE Support Technologies in the AI Era–
- Ken Matsuda
Director, Branch Chief of the Kansai Branch, Japan Convention Management Association
Corporate Officer, Japan Convention Services, Inc. - Takashi Ishimaru
Executive Managing Director, CIMA Co., Ltd. - Eita Tomura
Deputy General Manager, Osaka Sales Department, Event Video Equipment Rental Division, AUDIO VISUAL COMMUNICATIONS LTD. - Takeshi Yoneyama
Department Manager, Kansai Division, Show Technical Unit, Ray Corporation. - Yuki Ishimoto
Head of Osaka Office, Sales Planning & Promotion Department, bravesoft Inc.
Organized by: Japan Convention Management Association (JCMA)
Seminar Topics
This session explores how the rapid evolution of visual and audio technologies is reshaping the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. We will also examine how MICE platforms, which advanced rapidly during the COVID-19 pandemic, are now evolving in the age of AI. Experience the cutting-edge technologies that move people’s hearts in real, physical spaces.
Seminar 3
The Power of Experiences Created by Events in an Ever-Changing Social Media Era
Ayu Sonoda
Communication Planner, Hakuhodo i-studio Inc.
Yasutaka Yoshizawa
Business Producer, Hakuhodo i-studio Inc.
Seminar Topics
As social media continues to evolve, so do the expectations for events. From the perspectives of planners and producers who specialize in digital communication, this session breaks down the mechanisms behind impactful messaging and explores how to maximize shareability and reach.
Seminar 4
We are currently coordinating a seminar on Osaka IR.
November 28
Seminar 5
Sustainability and Mega Events: The Case of Expo 2025 Osaka, Kansai, Japan
NAKAAKI Toshikazu
Director, Sustainability Bureau, Japan Association for the 2025 World Exposition
Seminar Topics
Expo 2025 Osaka, Kansai is being planned and operated with a strong commitment to achieving the Sustainable Development Goals (SDGs). By carefully managing its environmental and social impact, the Expo aims to set a new standard for sustainable event operations. This seminar will introduce the core concepts and initiatives behind this approach.
Seminar 6
The Future of Live Entertainment in Osaka and the Kansai Region -Current Challenges and Future Prospects-
Hiroyuki Ueda
Director / Chairman, Kansai Branch, All Japan Concert & Live Entertainment Promoters Conference (ACPC)
President & CEO, Sound Creator Inc.
Kenichi Oyama
Vice Chairman, Kansai Branch, All Japan Concert & Live Entertainment Promoters Conference (ACPC)
Director, Head of Osaka Office, Yumebanchi Inc.
Seminar Topics
Since the COVID-19 pandemic, the live music and entertainment industry has seen a remarkable resurgence. This seminar will highlight initiatives related to Expo 2025 Osaka, Kansai, provide updates on the latest trends in music festivals, and explore the potential of large-scale concert venues to drive wide-area audience attraction, economic ripple effects, and regional revitalization in the Osaka–Kansai area.
Seminar 7
The Reality of Work Styles and Human Resource Strategies in the MICE Industry
Koji Okuno
Board Member, Japan Convention Association (JCA)
Chair, Human Resource Development Committee
Executive Officer & Director, JTB Communication Design, Inc. (in charge of Human Resources & Corporate Planning)
Certified Management Consultant
Seminar Topics
A recent survey titled “Workstyles for the Future” was conducted among professionals in the MICE industry. While various challenges were identified, the results also revealed a positive outlook toward the future. This seminar will explore key findings from the survey, offering insights into talent acquisition, employee retention, and organizational development.
Seminar 8
Shaping Your Career in the MICE Industry
- Ririka Takeuchi
Convention Unit I, JTB Communication Design, Inc. - Catherine Khor
Anderes Fourdy Events – Project Director - Shogo Kaneda
CEO, Messe Galaxy
Planning Committee Member, Japan MICE EXPO
Executive Committee Chair, JAPAN MICE Challenge
Seminar Topics
Young leaders from Japan and abroad will share their honest perspectives on the appeal and challenges of working in the MICE industry. Through the lens of Generation Z, this session will explore how they envision their careers and what new challenges they are ready to take on to help shape the future of the industry.
*Seminar topics and schedule are subject to change without notice.